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Chinese HNWI
How Can I Easily Sell to Chinese Consumers？Ditch the Store 4
Proven strategies by brands (even suggested by Chinese clients) on how to easily sell to Chinese.
Can My Brand Succeed in China？Ditch The Store Series 3
Why a great China market entry strategy matters so much? You Only Have One Chance to Enter China Market China is winning half of the luxury world. China has delivered more than 50% of global growth in luxury spending between 2012 and 2018. It’s a step that you cannot afford to ignore on the path to […]
Why Trade War Brings Low-Cost Ways to Get Chinese Luxury Consumers. Ditch the Store Series 2
Trade war has brought challenges to established luxury brands, yet Chinese luxury consumers point a new way for brands to enter China market at a low cost.
Ditch The Stores Series 1: Young Chinese Shoppers Don’t Need Stores, Neither Does Your Brand
Young Chinese shoppers don’t need stores. This means you can enter the China market without opening stores in China, by capitalizing the digital era of China.